Lifestyle

Commodore condemned for Nazi naming link

The Chevy SS.
The Chevy SS.

HOLDEN'S new US export program for the VF Commodore is still months away but the car is already gaining notoriety overseas for its naming.

The Times of Israel is reporting the Chevrolet SS, the US version of the Australian V8 Commodore, will not be welcome in Israel because it shares the same moniker as a Nazi paramilitary unit.

The report quotes a story in the Hebrew daily Yedioth Ahronoth, condemning the SS badging as "inappropriate" because of its reference with the Schutzstaffel (abbreviated SS), a powerful paramilitary unit headed by Heinrich Himmler under Adolf Hitler and the Nazi Party.

The story is headed "Chevy SS won't storm Israel" and has been met with an array of different responses from its readers.

"The use of this name is very inappropriate… It is not a name that will bring them pride or success," Barach Shuv, a manager of the Yad Vashem Holocaust memorial, told the Yedioth.

Holden is undertaking an ambitious export program to the US from the third quarter of 2013, re-badging the VF Commodore with a plan to sell 5000 examples annually.

The Chevrolet SS took its first race win at Florida's Daytona International Speedway last weekend, with Kevin Harvick claiming the Nascar season-opening Sprint Unlimited.

The SS isn't the first car to create headlines over its naming.

The Mitsubishi Pajero was renamed Montero in Spain because the Spanish translation for Pajero is wanker.

And Toyota was forced to rename its Australian-built Avalon before its official release in 2000. The car was originally due to be called a Centaur until Toyota's local PR agency informed them it was the name of an Australian hospital ship sunk by a Japanese submarine in 1943, killing 268 people.

Toyota Australia then raised eyebrows at head office in Japan when it suggested a new sports version of the Aurion large car be called the Chicane. Chikan is the term given to perverts who grope women on trains. 

Porsche also struck trouble in the United States in September 2011 when it released online ads with the tagline: "The next 911 is coming".

The Chevy SS.
The Chevy SS.

Topics:  commodore, editors picks, holden, motoring



Saving green spaces

ECO WARRIORS: Nicole McLachlan, Andrew Cairncross and Oliver McLachlan plan to protect the land.

A Fingal environmental group need your help.

Top chefs help feed the needy

CREATIVE KITCHEN: Helpers providing the good food at Halcyon House's community dinner.

Top chefs raise money for needy: socials

From little things, big things grow

Diana Abraham, with help from Chris Watt, cutting the cake at the Meals on Wheels 30th birthday.

Meals on Wheels mark 30th anniversary on Tweed Coast

Latest deals and offers

Tyalgum kicks off musical season

Flutterbies' Solar Chapel and operatic soprano Jenna Dearness-Dark prepare for the Opera and Piano concert in Tyalgum on September 3.

Intimate concert awaits.

Willy Wonka star, Gene Wilder dead at 83

A still of Gene Wilder in the 1971 film Willy Wonka and the Chocolate Factory

Social media has already lit up with tributes to the late actor.

Gladstone couple's spontaneous Gympie Muster wedding

Craig Oglesby and Brenda Strong celebrate their wedding at the Gympie Muster with punters in front of the Main Stage.

The Gympie Music Muster was the perfect place for a wedding.

Australian Survivor's Peter: I'm no quitter

Australian Survivor contestant Peter Fiegehen.

ILLNESS forces castaway's early exit from Samoa.

Diva's sister on soliciting charge

FILE - In this May 14, 2016 file photo, Mariah Carey attends the 27th Annual GLAAD Media Awards, in New York. Carey will appear on the Oct. 5 episode of the Fox series, \"Empire,\" the network confirmed Monday at a TV critics bi-annual press tour. (Photo by Charles Sykes/Invision/AP, File)

Mariah Carey's sister has been arrested on charges of prostitution.

Tom Cruise private jets his gym kit around the world

Tom Cruise

Tom Cruise charters private to take his gym kit around the world

REVEALED: Pat Rafter's $18m Coast house on the market

Check out the photos of the Coast's most expensive property for sale

The "correction we had to have" in Gladstone's rentals

UPWARD MARCH: The rental vacancy rate in Gladstone has improved for the first time in more than a year, providing a confidence boost in the market.

Vacancy rates improve with signs that things are getting betterF

ISLAND FOR SALE: Cheap Fraser Coast island drops price again

Suna Island in the Great Sandy Strait will be auctioned by Ray White Hervey Bay on Saturday morning.

This is the cheapest island you will find for sale in Australia

How a family home can fit on a 250sq m block

This is what you can build on 250m2.

Here's the floor plan of a home built on 250sq m

Investors eye Gladstone's $4m island with resort approval

UP FOR SALE: Turtle Island is on the market.

CHINESE and Sydney investors flag interest in Gladstone island.

Take a sneak peek at this $19m Whitsunday mansion

Mandalay House features a private helipad.

Mandalay is currently on the market with an asking price of $19m