Commodore condemned for Nazi naming link

The Chevy SS.
The Chevy SS.

HOLDEN'S new US export program for the VF Commodore is still months away but the car is already gaining notoriety overseas for its naming.

The Times of Israel is reporting the Chevrolet SS, the US version of the Australian V8 Commodore, will not be welcome in Israel because it shares the same moniker as a Nazi paramilitary unit.

The report quotes a story in the Hebrew daily Yedioth Ahronoth, condemning the SS badging as "inappropriate" because of its reference with the Schutzstaffel (abbreviated SS), a powerful paramilitary unit headed by Heinrich Himmler under Adolf Hitler and the Nazi Party.

The story is headed "Chevy SS won't storm Israel" and has been met with an array of different responses from its readers.

"The use of this name is very inappropriate… It is not a name that will bring them pride or success," Barach Shuv, a manager of the Yad Vashem Holocaust memorial, told the Yedioth.

Holden is undertaking an ambitious export program to the US from the third quarter of 2013, re-badging the VF Commodore with a plan to sell 5000 examples annually.

The Chevrolet SS took its first race win at Florida's Daytona International Speedway last weekend, with Kevin Harvick claiming the Nascar season-opening Sprint Unlimited.

The SS isn't the first car to create headlines over its naming.

The Mitsubishi Pajero was renamed Montero in Spain because the Spanish translation for Pajero is wanker.

And Toyota was forced to rename its Australian-built Avalon before its official release in 2000. The car was originally due to be called a Centaur until Toyota's local PR agency informed them it was the name of an Australian hospital ship sunk by a Japanese submarine in 1943, killing 268 people.

Toyota Australia then raised eyebrows at head office in Japan when it suggested a new sports version of the Aurion large car be called the Chicane. Chikan is the term given to perverts who grope women on trains. 

Porsche also struck trouble in the United States in September 2011 when it released online ads with the tagline: "The next 911 is coming".

The Chevy SS.
The Chevy SS.

Topics:  commodore editors picks holden motoring

Far North Coast lifesavers in sprints

SPEED QUEENS: Cabarita SLSC's Charisma Cooper, 14 and Claudia Crawford, 15, and set for strong performances in Round One of the Fastest Man On Sand tomorrow.

"We've made our presence felt'

Election corflute thief caught red-handed

CCTV image of a man believed to have removed Jayne Henry's sign at Cabarita.

Police called after political signs stolen

'No more scaremongering' in Kingscliff election race

Dot Holdom with her posters at home.

Candidate accuses rival of scaremongering over high-rise buildings

Local Partners

Mariah Carey and James Packer discussing relationship

Mariah Carey and James Packer are discussing how to work things out

January Jones: Take time away from your phone

January Jones needs time away from her phone

Mel C won't return to Spice Girls for daughter

MEL C is adamant she won't reunite with the Spice Girls

60's British rock legends to return to Australia

The Troggs will play a string of dates across Australia in November.  Photo Contributed

We all remember 'Wild Thing' and now you can hear it live.

Depp jumps ship from agency of 25 years

Johnny Depp has signed to CAA after 25 years with the United

Orlando Bloom 'buried' Katy Perry in birthday flowers

Orlando Bloom "buried" Katy Perry in flowers for her birthday

Want to own one of Australia's best restaurants?

TOP GONG: Mooloolaba Spice Bar has been named in TripAdvisor's Top 10 Australian restaurants for 2016.

Here's your chance to pick up one of the Coast's favourite eateries

Tough times in CBD: Woolies says goodbye Ipswich

Woolworths in the Ipswich Mall.Photo: Rob Williams / The Queensland Times

The last day of trading will be January 1

Look at me! Kath and Kim home up for sale

Kath and Kim from the iconic Aussie TV series.

'Crack open the Baileys and grab a box of BBQ Shapes'

How to fit 100,000 new homes on the Coast

Property, real estate, housing, suburb,  August 2016

Fitting 2m extra people in south-east Qld in 25 years a balance

Hinterland horse stud passed in for $8.25 million

UNREAL: This Maleny estate is incredible.

12-bedroom hinterland horse stud still available

Ready to SELL your property?

Post Your Ad Here!