Lifestyle

Bundy Rum tests your ingenuity

Bundaberg Rum has released an iPhone app to gauge the spirit of consumers.
Bundaberg Rum has released an iPhone app to gauge the spirit of consumers. Contributed

BUNDABERG Distilling Company has released a new iPhone application aimed at determining whether the user is top shelf or bottom of the barrel.

The maker of Bundaberg Rum has released its first-ever smart phone application, a program used to gauge people's ingenuity - in the spirit of the company's historic millers.

With Victorian-styling in a nod to the origins of the company, the ingeniOmeter is a fusion of steam punk mechanical innovation and modern-age digital wizardry.

A spokesperson for the company said the application was an example of Bundaberg Distilling Company's ingenuity and opened a portal to a world previously hidden from human eyes.

Using your photograph, and a series of questions, the application gauges whether one possesses the "ingenuity of a Bundy miller" or "oozes the ineptitude of a fungal cheese".

In addition, the application can help the user select a Bundaberg Rum product and suggest which tipple would best whet their whistle.

A cocktail function also offers users the recipe to a variety of Bundaberg dark and white rum-inspired cocktails.

Topics:  app, bundaberg rum, food and entertainment, humour, smart phone



This tattoo costs her jobs, but it's not discrimination

The tattoo on her ankle is about the size of a 10 cent piece.

Community gathers to celebrate anniversary

Lunch With Friends founders Bill Luvring (left) and Denis Pommer great guests at the 10th anniversary luncheon.

Crowd celebrates Lunch WIth Friends aid program's 10th anniversary

VIDEO: Migaloo’s son has a whale of a time in Tweed waters

Migaloo delighted spectators off the Tweed Coast today.

MIGALOO'S son made a splash in seawaters off the Tweed coast

Latest deals and offers

Swimwear designer looking for love on The Bachelor

Noni Janur on her first day of filming.

The 25-year-old is one of 22 women vying for Richie Strahan’s heart

Three reasons your mind will be blown this week

Alan Dale and Jacki Weaver in a scene from the TV series Secret City.

THREE shows on Foxtel to make your mind boggle.

Elena wins MasterChef: “I’m ecstatic and eager to celebrate"

MasterChef Australia 2016 winner Elena Duggan, from Noosa.

NOOSA chefs survive marathon grand final dish by Heston Blumenthal.

Shannen Doherty shaves hair during cancer battle

Shannen Doherty has completely shaved off her hair

Brian McFadden makes daughters pay for own Christmas gifts

McFadden makes his daughters pay for half their presents

You can own this Queensland town for just $1

Yelarbon

Unprecedented auction of town's business centre with no reserve

Work starts on $15M Caloundra apartment building

Turning the first sod at the Aqua View Apartments site in Kings Beach are (from left) husband-and-wife developers Alex Yuan and Stella Sun with construction company Tomkins director Mike Tomkins and Councillor Tim Dwyer.

Developers excited about addition to Kings Beach skyline

Plans revealed for 1500-lot 'master-planned community'

Precinct will be bounded by Boundary St and Shoesmith Rd

Ecco Ripley sales run sparks prime release

MOVING IN: Sekisui House has announced the release of more residential blocks at Ecco Ripley.

Sekisui House is preparing to unveil more land at Ecco Ripley

Massive residential 9-storey high-rise hit by delays

An artist’s impression of the eight-storey-high apartment complex that Bernoth Holdings wants to build in South Toowoomba, next to the City Golf Club.

Developer struggles to get approved high-rise development started