DR ANDREW Rochford hopes Ten's new Breakfast program is the Fruit Loops of breakfast TV.
Fun is top of the menu for this breakfast team and you can expect they won't be serving up any generic oatmeal as they enter the competitive space of morning TV.
Rochford, one quarter of the team, is relishing the opportunity and challenge to take on the heavyweights but, more importantly, to have fun.
"We want to have fun; it's far too early in the morning not to be having fun," he said.
"We do care about our audience of course, and we want them to have fun but the main thing is for us to be having fun ourselves."
Rochford and his co-hosts, NZ shock jock Paul Henry, news presenter Kathryn Robinson and meteorologist Magdalena Roze made their highly anticipated debut in the breakfast time slot last Thursday, four days ahead of schedule, due to the political events of last week.
If you told Andrew Rochford 10 years ago that he would end up hosting Channel Ten's breakfast show he would have laughed and thought you were crazy.
As a child all he ever wanted to be was a doctor.
He studied medicine, earned his stethoscope and worked as a registrar before his career took a different turn and his handsome face became a regular appearance on popular TV programs.
But Rochford wouldn't have it any other way.
I originally didn't intend to become a journalist. I had my heart set on becoming a palaeontologist.
As a little kid I was dinosaur obsessed.
I had no time for Barbies and babies, dinosaurs were where it was at.
Every night I would get my dad to read to me from the Encyclopaedia of Dinosaurs (a book so massive my little arms could barely lift it).
My favourite dinosaur was the long-necked brachiosaurus, closely followed by the triceratops.
My favourite movie was The Land Before Time and my room was littered with dinosaur figures. I dreamed of becoming a palaeontologist and unearthing a great discovery.
As a treat my parents took me along to an interactive dinosaur exhibition at our local museum where the dinosaurs were mechanical robots with glowing eyes that roared at you in the dark.
I barely made it past the front door, before bursting into tears, terrified to the core.
My next dream was to become a forensic pathologist like Kay Scarpetta from the Patricia Cornwell crime novels.
The idea of cutting open dead bodies to discover how they died and solve mysteries and murders may have grossed out my friends but it fascinated me.
I devoured those books and dreamt of one day donning that white coat and latex gloves.
That dream was shattered when my career adviser politely and gently told me a course or a job that required a high level of maths and science may not be my best option since they were not my greatest strengths.
But, like Rochford, I have no regrets.
And like that famous Forrest Gump quote, careers are like a box of chocolates - you never know what you are going to get.