Blondes on right track
BANORA Point singer Emma Lancaster has travelled the world performing as a back-up singer for pop stars Kylie Minogue and Vanessa Amorossi.
But now the 25-year-old is stepping into the spotlight as the lead singer of new girl group Project Blonde.
Hoping to emulate the success of all-girl groups like the Pussy Cat Dolls and Girlicious, the sexy trio will launch their first EP in Surfers Paradise later this month.
“The idea of getting to sing our own music live is really exciting and a little nerve-racking all at the same time,” said Emma.
Project Blonde is the brainchild of Emma, who had been doing corporate gigs with back-up singers and dancers Kylie Smith, from Currumbin and Jacqui Bianchi, as part of the group MDevine, before deciding to put her savings on the line to self-fund the recording, production and launch of the EP.
But instead of worrying about dollars and cents, Emma is relishing the opportunity to do things “her way”.
“After more than five years of singing other people's songs I can't wait to get up and perform our own, and I know the girls feel the same.
“I have done the whole reality TV thing and got to the top 30 in Popstars and top 100 in Australian Idol.
“I know paying for it is a risk, but in this business you have to spend money to make money, and it gives me more control over the product.
“You have to be 100 per cent on your game to make it in the pop world, and I know Kylie and Jacqui are as hungry to make it as I am.
“We are working really hard at the moment gigging at night and rehearsing for Project Blonde during the day.”
But it is not only hard work that will help Project Blonde find the right management team and recording contract - the girls are using their industry contacts wherever they can to find their break.
“We were extremely lucky to work with Paul Wiltshire, who works with Vanessa, Guy Sebastian and a lot of other top pop artists,” Emma said.
“I actually co-wrote the four songs on the EP with Paul while we were in Melbourne recording - having his input is invaluable.
“You usually have to audition to get a chance to work with a producer as well-known as him but, because I had worked with Vanessa, I got a head start.”
The four-track EP features “fun pop songs” that will get people dancing, Emma said.
“Our music is targeted at girls from about the age of 12, but has a real dancey sound and sexy edge, which means it won't sound out of place in a night club.
“It's a bit like Britney (Spears) and Christina (Augilera).
“We just want to make music that the three of us would have loved to dance to when we were young girls.”
Project Blonde has its sights set on the lucrative Japanese pop scene and, since launching their music on Myspace three weeks ago, they have had more than 3500 hits.
“We have even had a manager from Las Vegas offer us a gig, so at least we know that we are on the right track.”
Project Blonde will launch their EP and sing the tracks live, for the first time, at the Clock Hotel in Surfers Paradise on August 28.