It's Potter time
POTTER fever has gripped the Tweed with diehard fans expected to pack every cinema in the Tweed for the opening day of Harry Potter and the Half-Blood Prince.
The film, which opens today, stars Daniel Radcliffe as boy wizard Harry Potter in his sixth year at Hogwarts School of Witchcraft and Wizardry and his continuing battle against Lord Voldemort.
Both AMC Tweed City and Greater Union Coolangatta have reported massive ticket sales, and will screen the film eight times a day in two cinemas for the opening days.
AMC Tweed City manager Glenn Brooker said he is expecting to see the diehard fans turn up with wands and wizard gowns for the first screening at 10am.
“We've had a few big movies out lately, but Harry Potter always does well,” Mr Brooker said.
“I think we will go alright, being in the Tweed and with the local school holidays.
“We've also got a 40-person group booking to see the movie in a few weeks time.”
AMC's website was earlier this year upgraded to include an online booking section.
“A lot of people have been using that function to buy their Harry Potter tickets,” Mr Brooker said.
Greater Union/BCC Gold Coast marketing manager Corrin Ross said the Coolangatta cinema at Showcase on the Beach has already sold a few hundred tickets.
“They're all ready and have their running shoes on,” Ms Martin said.
“A group of girls aged about 10 came in yesterday and pre purchased their tickets. This will be one of the bigger movies of the year.”
Fans are even more eager to see the film after it was delayed from an original November release date last year.
The current holiday movie season has seen the release of long-awaited sequels including Transformers: Revenge of the Fallen and children's film Ice Age 3.