Myer CEO Bernie Brookes says a planned refurbishment to the Sunshine Plaza store will be brought forward, despite his bleak assessment that trading conditions were the most difficult he's experienced in his 30 years in retail.
Myer CEO Bernie Brookes says a planned refurbishment to the Sunshine Plaza store will be brought forward, despite his bleak assessment that trading conditions were the most difficult he's experienced in his 30 years in retail.

Myer site crashes during key Boxing Day shopping

MYER chief Bernie Brookes has apologised to angry online customers who were stonewalled by the retailer's crashed website on the busiest shopping day of the year.

Mr Brookes, the outgoing chief of Australia's biggest department store group, said the company was ''really disappointed'' that its website suffered technical difficulties and prevented online purchases.

''We've upset quite a few of our online shoppers, and we really apologise for that. We expect to have it [the website] up in the next couple of hours, maybe earlier,'' Mr Brookes told Fairfax Media on Boxing Day.
Bernie Brookes says the crash will not affect Myer's profitability or overall sales.

"Most of our IT team, are working furiously to get it right": Bernie Brookes. Photo: Luis Ascui

''I understand their frustration and for that we have to apologise.''

Myer has pumped tens of millions of dollars into improving its website and online sales functions in previous years, as a growing number of customers opt to buy online.

Read more at Brisbanetimes.com.au
 



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