THIS year's Cooly Rocks On festival will be bigger and better than ever, says Ron Payne, an original rock'n'roller from the 1960s.

He remembers when it was the Winter Sun Festival and recalls the billycart races at Green Bank Island.

What started out as a small local event for holidaymakers now attracts people from all over Australia, New Zealand, USA, and Great Britain.

"It has become so popular that many tourists plan their trip to be here at this time and vintage car show spots are booked out a year ahead, as is the accommodation which overlooks the ocean and main event area," Ron said.

There is a buzz and vitality around the town.

Mr Payne has been teaching rock'n'roll for many years and for the past few months has been giving lessons with dance partner Ann Swift.

So what is it about rock'n'roll that has kept Ron captivated, slim and trim for over 50 years?

He says: "It's the whole package, its fun, it's good for your health, dancing brings people together, and you get to dress up and strut your stuff.

"Over the years I've seen many romances and weddings among my friends and pupils, all through dance."

So what of the future for rock'n'roll?

"It's growing bigger and better each year," Ron said, and he should know because he has been busy assisting the CEO of Cooly Rocks On for some months and been pounding the pavement daily, actively promoting this event and gaining sponsors from the business community.